Online travel service Orbitz will target footloose gays and lesbians under a marketing partnership announced yesterday with Web portal Gay-dot-com. Terms of the deal, which will include a gay-themed banner and pop-up ads, were not announced. The companies say gays and lesbians are seven times more likely than the average person to take six or more flights per year.
This post was last modified on 01/31/2009 5:27 pm